Free · 28 lessons + badge
AI Readiness for Local Businesses
A free, self-paced course on getting recommended by ChatGPT, Gemini and Google's AI answers. Finish the quiz to earn a shareable badge.
Start course: AI Readiness for Local BusinessesGuides
Free micro courses. No login — just start, learn in short lessons, pass the quiz and earn a badge.
Courses
Free · 5 lessons + badge
Page Titles and Meta Descriptions
Write the blue link and the grey text people see in Google so more searchers click on you.
Start course: Page Titles and Meta DescriptionsFree · 5 lessons + badge
Choosing and Using Keywords
Find the words local customers actually search and use them naturally, one clear topic per page.
Start course: Choosing and Using KeywordsFree · 7 lessons + badge
Technical SEO Basics for Small Business Sites
Make sure Google can reach, read and trust your site: error pages, redirects, robots rules, speed and structured data.
Start course: Technical SEO Basics for Small Business SitesFree · 6 lessons + badge
Internal Links and Backlinks
Connect your own pages well and earn links from other sites — honestly.
Start course: Internal Links and BacklinksFree · 6 lessons + badge
Mobile, Sitemaps and Social Sharing
Make your site work on phones, help Google find every page and look great when shared.
Start course: Mobile, Sitemaps and Social SharingFree · 5 lessons + badge
Images and Video for SEO
Make photos and videos load fast, show up in search and work for everyone.
Start course: Images and Video for SEOFree · 6 lessons + badge
Writing Content That Ranks and Converts
Create helpful, original pages with clear structure, kept fresh — the part of SEO that matters most.
Start course: Writing Content That Ranks and ConvertsFree · 6 lessons + badge
Clean, Search-Friendly Web Addresses
Short lessons on page addresses (URLs) that customers and Google understand: wording, hyphens, HTTPS and site structure.
Start course: Clean, Search-Friendly Web AddressesFree · 5 lessons + badge
Local Service Pages That Rank
Build service and service-area pages that win local searches and convert callers.
Start course: Local Service Pages That RankFree · 5 lessons + badge
Google Business Profile Mastery
Set up and run a Google Business Profile that earns map pack visibility.
Start course: Google Business Profile MasteryFree · 5 lessons + badge
Reviews & Reputation
Earn more honest reviews, reply well, and turn reputation into calls.
Start course: Reviews & ReputationFree · 5 lessons + badge
Structured Data for Local Businesses
Use schema markup to describe your business clearly to search engines and AI.
Start course: Structured Data for Local BusinessesFree · 5 lessons + badge
Website Health Basics
Find and fix broken links, redirects, sitemap and security problems.
Start course: Website Health BasicsFree · 6 lessons + badge
Tracking Your Local Rankings
Understand why local rankings move and how to measure them properly.
Start course: Tracking Your Local RankingsFree · 5 lessons + badge
Get recommended by AI assistants
Five short lessons on making your local business the one ChatGPT, Gemini and Perplexity recommend.
Start course: Get recommended by AI assistants
Bundles
Bundle · 1 course
AI Search Starter Pack
Everything a local business needs to start showing up in ChatGPT, Gemini and Google's AI answers. More courses are being added to this bundle.
View bundle: AI Search Starter Pack