Local-SEO.com vs Semrush
Semrush is a huge all-in-one marketing suite. Its SEO Toolkit starts at $139.95/month, and map rankings and listings sit in a separate Local Toolkit priced per location. Local-SEO.com is built only for agencies selling local SEO: Geo-Grids, sales reports, client portals and outreach on one shared credit balance.
Competitor details checked October 2026 from their public pages (sources below). Prices can change, so check their site before you buy.
Feature by feature
| Feature | Local-SEO.com | Semrush |
|---|---|---|
| Starting price | $29/month (Starter) | $139.95/month (SEO Toolkit Pro) |
| Agency plan | $199/month, 3,000 credits | $249.95/month (Guru) or $499.95/month (Business) |
| How usage is limited | Credits shared across all clients | Websites, tracked keywords and reports per plan |
| Google Maps Geo-Grid | Yes, 4x4 to 20x20 | Yes, Map Rank Tracker in the Local Toolkit ($30–$60 per location/month) |
| Rank tracking | Yes, on demand or scheduled, from the business location | Yes, 500–5,000 tracked keywords |
| AI assistant visibility | Yes, 4 assistants with sources | Yes, in the AI Visibility Toolkit |
| White-label sales reports | Yes | PDF reports; white-label on higher tiers |
| Branded client portal | Yes | Not listed |
| Outreach tracker | Yes | Yes, link building tool |
| Ads, social and PR tools | No | Yes, as add-on toolkits |
"Not listed" means we couldn't find the feature on Semrush's public pages. It may exist elsewhere.
Who should pick which
Pick Semrush if you want
- One of the largest keyword and backlink databases.
- Toolkits for ads, social, content and PR as well as SEO.
- Google Business Profile posting and review replies in the Local Toolkit.
- Established brand with lots of training material.
Pick Local-SEO.com if you want
- Geo-Grids for every client without paying per location.
- Branded 3-page sales reports from live data.
- Client portal with per-section public or sign-in access.
- AI visibility across ChatGPT, Claude, Gemini and Perplexity included.
- Starts at $29/month, with one credit balance for all clients.
Questions
Is Local-SEO.com cheaper than Semrush?
For local work, usually. Semrush's SEO Toolkit starts at $139.95/month and map rank tracking is charged per location on top. Our plans start at $29/month with Geo-Grids included.
Can I use both?
Yes. Some agencies keep Semrush for broad research and ads, and use Local-SEO.com for maps, reports and client delivery.
Sources
- Semrush SEO Toolkit pricing (checked October 2026)
- Semrush Local Toolkit pricing (checked October 2026)
- Semrush subscriptions and toolkits (checked October 2026)
See our pricing and full feature list.
Try it with your own clients
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