Lesson 4 of 6 · Structure
Make it as long as it needs to be
What it is
There's no magic word count. Old guides said 'at least 300 words' — the real test is whether the page fully answers the question.
Why it matters
Thin pages leave questions unanswered; padded pages bury the answer.
✓ Good example
A short contact page; a thorough cost guide.
✗ Common mistake
A service page of two sentences.
You pass when: Each page fully answers its main question without padding.