Lesson 1 of 6 · Mobile
Build for phones first
What it is
Google mainly looks at the mobile version of your site. Most local searches happen on phones, so the phone experience is the real site.
Why it matters
If content or the phone number is missing or hard to use on mobile, both rankings and calls suffer.
✓ Good example
Click-to-call button visible at the top of every page on mobile.
✗ Common mistake
Desktop site squeezed onto a phone so text needs zooming.
You pass when: Every page is easy to read and use on a phone without zooming.
Check it now with our free Website speed test.