Lesson 2 of 6 · Internal links
Use descriptive link text
What it is
The clickable words should say where the link goes. 'Click here' and 'Read more' tell nobody anything.
Why it matters
Clear link text helps screen-reader users and gives search engines context about the target page.
✓ Good example
'See our water heater installation prices'
✗ Common mistake
'Click here'
You pass when: No important links use 'click here' or 'read more' alone.