Lesson 5 of 5 · Rules
Keep your business name honest
What it is
Use your real-world business name — no added keywords or cities.
Why it matters
Keyword-stuffed names break Google's guidelines and can get a profile suspended.
✓ Good example
'Maple Leaf Plumbing & Heating'
✗ Common mistake
'Maple Leaf Plumbing Best HVAC Repair Canton Ohio Cheap'
You pass when: Your profile name matches your signage and paperwork.